Rizen Creative Ideas, advertising & design for underdog brands

Oh, January. That time of year when an agency upgrades equipment, cleans out the closet and generally gets its house in order. Today was that day at Rizen.

Divorce happens. Sad, but true. Rizen is pleased to be working with a Boise company that is making the entire process less damaging to children and families: Family Architects.
Family Architects has developed a divorce mediation process that makes amicable not only possible, but also affordable.
Our work for the company includes consulting, website design, product development, [...]

In 1959 Erving Goffman published a book titled The Presentation of Self in Everyday Life. In it Goffman explores the sociological theory of Dramaturgy - a perspective inspired by the theatre. Basically, Dramaturgical theory asserts that we are all actors that adjust our performances depending on the hourly/daily situations that we’re in. Weekday you is [...]

Just in case you were looking for one you can find it at the Boing Boing shop for $19.95.

“I really do believe that all of you are at the beginning of a wonderful journey. As you start traveling down that road of life, remember this: There are never enough comfort stops. The places you’re going to are never on the map. And once you get that map out, you won’t be able to [...]

Including this post, Rizen will have published 143 blog entries in 2011. That’s a lot. In fact, we’d put that up against any other Boise-based marketing firm, whether the call themselves an ad agency, marketing agency, graphic design firm or whatever.
We wouldn’t do it if people weren’t reading…but they are (thanks!). So, as is natural [...]

This is cool. Our home, the Foster’s Building, is featured in a new book called “Boise Double Take” by Rich Binsacca. The book is a compendium of historical and modern day photos of famous Boise landmarks. The Foster’s Building is both on the cover and in and inside spread.
The book, funded in part [...]

The holiday spirit is alive and well in the office.

This holiday season, advertising is at every turn. Chances are, at this very moment, you are navigating through an email inbox bloated with messages of 40% sweaters from Eddie Bauer or the latest Groupon for a full body waxing at 50% off. You turn on your radio and hear ad after ad promoting sales and [...]