FitOne.

Written by rizen creative on September 26th, 2014 - 3:15pm, 0 comments

Rizen is fortunate to be in partnership with FitOne and we are absolutely thrilled for their team’s success this past weekend. The mission of the FitOne is to build healthier communities through fun, active living with the organization benefiting St. Luke’s Children’s Hospital. Promoting a way of life is no easy undertaking however, with great success, FitOne is [...]

ReBlume.com.

Written by rizen creative on September 26th, 2014 - 3:14pm, 0 comments

When contacted by Midvale Utah based company, ReBlume, for a website “refresh,” we jumped on the opportunity. ReBlume had a preexisting site which they already put a good deal of energy in to, so they didn’t want to start from scratch. Instead what they really wanted was for the site to be well planned and [...]

GetLinked.

Written by rizen creative on September 26th, 2014 - 3:14pm, 0 comments

Earlier this year we were contacted by Boise based software company, GetLinked, for marketing services. Their list of needs started with some marketing and website help, but evolved into a complete brand refresh.
The masterminds of the software program spent 10 years perfecting the product before releasing it to the public. Now that the product is [...]

My Word. Our Y.

Written by rizen creative on September 19th, 2014 - 3:26pm, 0 comments

Recently, we were lucky enough help the Treasure Valley YMCA with its first ever marketing campaign, (My Word. Our Y.) The month long goal was to create top of mind awareness of all YMCA services, and its positive impact on the community all while engaging members in a meaningful way.
The campaign is also:
•    Building a [...]

The Shoppable Selfie.

Written by rizen creative on September 19th, 2014 - 3:14pm, 0 comments

As the selfie phenomenon sweeps every type of social media platform around us, this photo trend is now becoming even more interactive and influential. Saks Fifth Avenue has now launched #SaksStyle, a Fanreel that uses Facebook, Twitter, Tumblr and Instagram images of fan/ followers and makes them shoppable as it asks its users, ‘Want to [...]

Legends of Advertising Golf Tournament.

Written by rizen creative on September 19th, 2014 - 3:14pm, 0 comments

Yesterday Ron, Tyler and John geared up for the Boise Advertising Federation’s Legends of Advertising Golf Tournament, AKA Booze N’ Bogeys. Each September local agencies come together to participate in this fundraiser scramble to benefit advertising clubs from universities and colleges across the state of Idaho. This year University of Idaho, College of Souther Idaho [...]

Internet Slowdown Day.

Written by rizen creative on September 12th, 2014 - 3:14pm, 0 comments

Wednesday, September 10th was Internet Slowdown Day. If you ventured on to sights like Netflix, Etsy, Foursquare and many more than you may have encountered the loading symbol or as some like to call it, “the spinning wheel of death.” You were not actually encountering a “slowdown” but rather a simulation of what you could [...]

The BookBook.

Written by rizen creative on September 12th, 2014 - 3:14pm, 0 comments

When was the last time you read a book? Not a digital book, or digital magazine, but a book book. The clever marketing minds at IKEA put together this fantastic online spot mocking everything we find so special about our digital devices.
“The battery life is eternal.”
The writing for this promo, along with the presentation are [...]

Pantone Education.

Written by rizen creative on September 12th, 2014 - 3:14pm, 0 comments

For our monthly Lunch, Lounge and Learn, Treasure Valley Litho’s Will Sinclair and Katie Watts were nice enough to teach us about the latest and greatest that Pantone has to offer. The goal was to learn how to provide more consistent color solutions for our clients across all mediums. Will talked pre press about subjects [...]

#Hashtag.

Written by rizen creative on September 5th, 2014 - 3:19pm, 0 comments

Contrary to popular belief, neither Twitter nor Chris Messina invent the hashtag.
Once referred to as the pound sign, online use of the hashtag began on Internet Relay Chats, or IRC, in the late 1990s. It was used to categorise items into groups, similar to how it is used now. Then, on August 23 of 2007, [...]