Rizen Creative Ideas, advertising & design for underdog brands

“It’s not what you look at that matters, it’s what you see.”
- Henry David Thoreau

“Imagination is more important than knowledge.” -Albert Einstein

“All children are artists. The problem is how to remain an artist once he
grows up.”  -Pablo Picasso

“If you are not killing plants, you are not growing as a gardener.”- Tony Avent, quoting J.C. Raulston (via @scgardeningnews)
Something to think about in business, too.

“It’s better to keep your mouth shut and give the impression that you’re stupid than to open it and remove all doubt.”
-Mark Twain

“The dumbest mistake is viewing design as something you do at the end of the process to ‘tidy up’ the mess, as opposed to understanding it’s a ‘day one’ issue and part of everything.”
-Tom Peters

“There is nothing so useless as doing efficiently that which should not be done at all.”
- Peter Drucker

If it all falls down falls down falls down
If they solve my life they find me out
Never thought to keep all I have found
I have had my fun if it all falls down
-If It Falls Down by the great American poet Jimmy Buffett

“The secret of all effective originality in advertising is not the creation of new and tricky words and pictures, but one of putting familiar words and pictures into new relationships.”
– Leo Burnett
“Never miss an opportunity to make someone smile.”
– Unknown
“Design is not just what it looks like and feels like. Design is how [...]

“If you don’t run you rust.” - Tom Petty (From “Big Weekend.”)