Rizen Creative Ideas, advertising & design for underdog brands

The wait is over. Wine enthusiasts now have a comprehensive website to learn all about Idaho wines.
We have been working diligently with the Idaho Wine Commission to develop a home where people can learn about all that the great state of Idaho has to offer for people seeking wine and information on it.
Welcome to the [...]

Rustic elegance that’s approachable. That was the goal to the menu design for FORK.
We also wanted to be as thoughtful as the restaurant concept is since they use recycled materials to help create the warm and inviting interior of the restaurant. That’s why we chose a paper stock that’s FSC (Forest Stewardship Council) certified [...]

The PTC Index, a tool that tracks the vibrancy of the Treasure Valley real estate market, continues to show slow and steady upward progress. It is currently at 115. To give you some perspective, when the market was at its most active point in 2005, the PTC Index average would have been 225. In January of [...]

Customers of Western Capital Bank say the nicest things. So, Rizen asked two of the Bank’s customers, Zen Bento’s Rene Iwamasa and Western Electronics‘ Brad Grover to share what makes Western Capital so great. In their own words.
We couldn’t have said it better ourselves.

An update from a post we scribed a few weeks back.  The latest culinary destination, Fork, is making great strides in the old bank building on 8th and Idaho. It’s amazing what a little paint and a fir wood wrapped bar and pillars will do.

Ever wonder how Idaho companies are marketing themselves? Us, too. That’s why Rizen recently conducted an informal survey of Idaho businesses that focused on the marketing tactics they are using. Our goal was to learn what tools are being utilized and how well they were performing. We call it the 2010 Idaho Marketing Tactic Survey (clever, [...]

There’s new life on the corner of 8th and Idaho in the 805 Idaho building.  Fork, a new restaurant concept by Cameron Lumsden (Paul Fleming, PF Changs and Flatbread) plans to open in February and is currently renovating the space. Though in the early stages you can already feel a delicious vibe here. Northwest cuisine [...]

Just a quick “job well done” to Jim Hunter of Boise Hunter Homes. This week Jim appeared on the “It’s Your Business” segment of KTVB’s noon news. He did a great job discussing the future of the homebuilding industry with (the always charming) Carolyn Holly.
We are honored to have clients and friends like Boise Hunter [...]

Stand-Up Paddleboarding is one of the hottest “newish” sports to come to Idaho. SUPers are taking to Idaho’s many rivers and lakes to splash and glade on these surfboard cousins. Rizen has even got involved, designing the logo for Boise-based Glide a few months back. Well, last week we were treated to two of their early [...]

The folks over at Wine Press Northwest know a thing or two about wine. So, it wasn’t surprising that they (along with 5 other local wine connoisseurs) awarded several medals to Idaho wines at the Idaho Wine Competition, held at Ste. Chapelle last Monday.
Two hundred and eight wines were submitted, and after a full day of [...]