Young people watching less TV.

We know you know this, but here’s some data to back it up. According to this study, younger folks are watching almost 1/2 the TV as boomers.

Not surprising when you consider how much the young-types are on the web to watch TV programs, connect with friends and document every minute of their lives. But what you may find surprising is this study that found a smaller percentage of American youth actually have LESS access to the Internet than youth in Czech Republic, Canada, Macao and Britain.

The lounge @ Rizen Creative.

At Rizen, we don’t have a receptionist. Or really, even a reception area. We have a lounge. It’s a couch, a couple of comfy chairs and a bookcase of reference materials. (Currently on the shelf: Designing Disney, Purple Cow, Chasing Cool, bunch of CA and Print magazines, and several One Show books, among others).

We use this area for casual meetings, to greet guests, study and to relax. And, yes, we have used the couch for the occasional power nap.

Here are a few snapshots. Its the first in a series of letting our far-flung clients and friends see the physical space in which we spend our days. Enjoy!

The view from Rizen's entry elevator

The view from the Rizen entry elevator.

Our powder-coated metal entry sign.

Our powder-coated metal entry sign.

The lounge. Can you name the book on the table?

The lounge. A wider view.

Historic photos of the Fosters Building where you'll find Rizen.

Historic photos of the Fosters Building.

Marketing, design and other books on the shelf.

Marketing, design and other books on the shelf.

Come hear us blab.

Just a reminder Ron and Jeff will be speaking at next week’s Meetup of the Boise Adobe Users and Graphic Design Group. We’ll be going through a case study of a recent re-branding project for a Boise landmark.

It will be a good time. Here are the facts

When: December 18, 6:30 pm
Where: Boise Public Library!, 715 S. Capitol Blvd

RSVP at the Boise Adobe Users and graphic Design Group Meetup event page.

Ignite Boise

What would you say to Boise if you had 5 minutes and 20 slides (each which automatically progressed after 15 sec.)?

Well you’re going to have your chance at Ignite Boise, a fun, creative, empowering event coming to Boise this Spring. We’re proud to be pulling it together along with several friends in the creative and technology world here in Boise.

Not too much to say on it, yet. Look for details to come later this month. In the meantime, just make sure you keep your evening clear 3.19.09 and follow Ignite Boise on Twitter @IgniteBoise.

Social Media: what the hell is that?

There’s a lot of talk about social media. With as much as we read and hear about, many of us are still confused not only about whether or not we should use it, but what the heck it is in the first place.

Let us try to shed some light.

Wikipedia defines social media as “primarily Internet- and mobile-based tools for sharing and discussing information among human beings.”

Most commonly, social media are Internet-based tools. Yes, they usually have a web site at the base, but one of the things that make social media different is that they are not tied to just a single web site. Social media can often be used across multiple web sites and almost always via cell phones and other mobile devices. And as a generally rule, social media is available cheaply (often even free) to anyone.

This democratization of information is really at the core of what makes social media unique. Now anyone with an Internet connection can reach a mass audience. No need for an expensive news room staff. Or printing presses. Or a distributor network.

Individuals and companies use social media to share many things: what they’re doing, what they’re passionate about, whether they like an article or not, events they are hosting, stuff they’re working on, etc.

For example, here in Boise, the Boise Philharmonic uses Facebook to promote performances, share music, and photos. And we at Rizen use Twitter to share what we’re up to, announce blog posts, and just generally maintain a dialogue with colleagues and other interesting people. In both instances, the only people who get messages are those who opt-in.

Obviously, there is a lot more to cover. We most certainly missed something you think we should have include. But it is simply too much for a single post. We’ll definitively continue this discussion.

Remember: our blog is a social media platform. Please use it to share your thoughts.

Meeting up with Adobe Users Group

Ron and Jeff will be speaking at next week’s Meetup of the Boise Adobe Users and Graphic Design Group. We’ll be going through a case study of a recent re-branding project for a Boise landmark. Should be fun. We’ve heard great things about this group.

We are already started working on our presentation. Gonna be fun. Plan on joining us if you can make it. Here are the details:

When: December 18, 6:00 pm
Where: Boise Public Library!, 715 S. Capitol Blvd

RSVP at the Boise Adobe Users and graphic Design Group Meetup event page.