Rizen Creative provided a brand package for the Scott Swan Real Estate Group, based in Boise, Idaho. The design focus was to create a cohesive identity that reflected the core values of the company, was clean, relevant and scalable to a variety of media. We provided a series of compositions and created a design system that translates to print, signage, mobile and web applications.
The real estate industry is competitive and in order to stand out, we incorporated clean iconography and used bold type treatment and contrasting color. We also provided a variety of concept designs to show how the brand lives in different environments.
Clean, bold, relevant and instantly recognizable. The design matches the Scott Swan Real Estate Group's core values and sense of professionalism.
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