Boise Metro Chamber

With a major office move and a steel focus on the growing Boise business community, the Chamber engaged Rizen to overhaul their brand and messaging.

What We Did

  • Art Direction
  • Identity

The new branding focused on a modern look that worked across many applications. The multifaceted background represented the Chamber's programs, advocacy and business community offerings.

The brand’s bold B projects our role in building Boise’s business. The tri-color blue scheme reflects our three organizations and Boise’s river heritage. We like the energy it projects to our community.
Bill Connors
President & CEO