Building a sense of community for Hubble Homes

Hubble Homes asked us to redesign their website to align with the new branding efforts executed by Rizen. Hubble wanted to focus on creating a sense of community for its homeowners while also allowing users to browse current listings easily.

What We Did

  • Web Design & Development
  • Art Direction
Hubble Homes Homes Page

Website Challenges

Pulling MLS listings directly into the site.

Incorporate a sense of community into the site.

Make the home buying process helpful and less daunting.

Communities
Hubble Homes has created neighborhoods all over the Boise area. We created a user flow focused around searching for homes by community first then diving deeper into specific homes.

Finding a Home
A major aspect of the redesign was syncing the MLS database to show up-to-the-minute Hubble Homes listings. Here users can view current Hubble Homes listings. Working closely together, we determined what Hubble Homes universal features mattered to home buyers. These features allowed us to build a search/filter system for site users allowing them to easily find the exact home they were looking for.

Hubble Homes Finding a Home

Floorplans
What makes Hubble Homes unique is that you can get a custom home at an affordable price. The floor plan section allowed users to filter through home plans, view detail pages that users can apply settings to customize to their needs to pick the style of home they desire. This experience mimics the online shopping experience to make it both familiar and fun.

Icons

Hubble Homes Icons

Smart Search
To make the home buying process even easier, we created a tool where users could ask questions and search FAQs.

Hubble Homes Help Tool